Business Planning and Evaluation
Planning, Performance and Valuation for Business Decisions
Rolandas Rakštys
From the concept of value to an integrated financial model — an academic textbook with models that run in the browser, worked formulas, case studies, and evidence from a small European economy.
Vytautas Magnus University, Agriculture Academy · 2026 v2026.09.16.4 colophon
What is available in English
The textbook is written in Lithuanian and is being translated chapter by chapter. 2 of 19 chapters are available in English so far; the rest open in Lithuanian. Translation follows the order in which the material is taught.
Each translated chapter records the Lithuanian version it was translated from. If the Lithuanian original moves ahead, the chapter says so rather than pretending to be current.
Parts of the book
Six connected blocks — from conceptual foundations to the integrated model and exit strategies.
Introduction for the reader
A methodological opening: why planning and valuation belong in one book, three reading paths, and the six-layer chapter framework.
Part I. Conceptual foundations
The concept of value and the fundamentals of the business planning and valuation process — the theoretical basis for everything that follows.
Part II. Risk and decision uncertainty
The development of risk theory and practical methods of uncertainty analysis — from sensitivity analysis to Monte Carlo simulation.
Part III. Business architecture and functional planning
Business structure, operating processes, marketing and staffing — preparing and assessing functional plans.
Part IV. Financial analysis and diagnostics
Diagnostics of financial statements, investment and financing decisions, and the preparation of financial forecasts.
Part V. Valuation and integrated modelling
Business valuation methods, special cases, multi-criteria assessment, and the integrating financial model of the business plan.
Part VI. Implementation, exit and future outlook
Managing the execution of plans, exit strategies, and a technology epilogue on the age of artificial intelligence in valuation.
Using this book
Free to use for teaching and study, provided a link to the original is given. In Moodle, Teams and other virtual learning environments you may post links — including links to individual sections — but not copies of the text, and not conversions to PDF, DOCX or other formats. Full terms of use.
If you use this material in teaching, I would be glad to hear where and to what extent. That is a request, not a condition — get in touch.